Founded in 1945 in Normandy France, 17 farmers joined their expertise in the collection of the butter that they all produced. Gradually the cooperative expanded into the collection of dairy cream and eventually pasteurised butter. Today Elle & Vire manufactures and markets cream, butter, yoghurt and UHT desserts in France, and distributes product across the world under the Elle & Vire brand. The brand is known to over 80% of the French population and is consumed by nearly 6 in 10 French people. Elle & Vire products are carefully developed with the help of professional chefs to ensure they meet the performance expectations of both pastry and kitchen chefs.